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What's New

AMAA New Approach

The New AMAA State of the Art Website

As a part of the AMAA's continual education program the new website will allow members access to cutting edge technology (e-learn) with online seminars on kata, weapons, self defense, jujutsu, and tele-lecture seminars.

 

New Social Media Marketing Video

Discover the exact step-by-step system to driving unlimited amounts of targeted traffic to your school using social media marketing.....and start generating profits!". Learn more

 

How to Add Personal Coaching into Your School

Learn an easy step-by-step formula to kick starting your own highly profitable coaching career in your school and how to automate it! Learn more

 

Meditation Instructor Certification

Add Meditation into your martial arts program. Become a certified meditation instructor instructor and life coach. Learn more

 

Sport MindGame Instructor Program

Partner with your real competition. The AMAA is introducing a program  soccer, basketball, football, basketball programs and teach martial arts principles and mental visualization techniques. Coming soon

 

   

 

   
 

Current News

AMAA Live Video Learn Marketing Program

The AMAA would like to invite you to join me on the launch of the first AMAA Live Video Interaction Marketing Program Learning Seminar. The classes will be hosted through EDUFire.com. This is an revolutionary training concept for distance learning. Launch Date September 15, 2011

   

 

   
 

Recent News

Zen Mind-Body Instructor Meditation Program

The Zen Mind-Body course will be taught at Duke University as an physical education class credit.

 

The AMAA Kick-A-Thon Raised Over $7,500 for Japan Tsunami Victims

The AMAA partnered with Karate International of Durham and other martial arts schools in kick-a-thon, Learn More...

   

 

 
   

How to Grow Your School

 

Staff Meetings – Every Week…

At the beginning of each staff meeting…

Go over the Staff Skills, School Performance Checklist, and Student Service Checklist, then continue with that week’s agenda.

Staff Skills

  • Answering phones

  • Greeting walk-ins

  • Getting to know the parents

  • Improving non-cost promotions

  • Developing internal promotions

Staff, the Student Service Checklist will help you review your students’ progress.  First, go over each student’s attendance card individually.  Compare it with the two previous months and the same month last year.  Then review this checklist, which determines what actions need to be taken towards the student.

[Note: for larger schools, it is the individual responsibility of each instructor to make sure all attendance records, etc. have been reviewed.  Only specific students who have a problem in any of these areas need to be discussed at the meeting.

School Performance Checklist

  • Information Calls

  • Number of Examinees

  • Retention Quotient

  • Cost/Information Call

  • Contract Amount Extension

  • Appointment

  • Contract Amount Renewals

  • First Intro

  • Total Contract Amount

  • Second Intro

  • Tuition Gross

  • Extensions

  • Retail Sales

  • Renewals

Student Service Checklist

  1. How many classes has the student missed?

  2. What belt level is the student?

  3. Has the student taken his or her tip test? If not, why?

  4. If a new student, has he or she received a welcome card?

  5. Should he or she be receiving a congratulations card for passing an examination or reaching another belt level?

  6. Is his or her birthday coming up? If so, has the student been sent a card?

  7. Has the student received 2, 4, and 6 week calls?

Weekly To Do’s

  • Have the program director/school manager read off the statistics sheet.

  • Then have them interpret the percentages. Ask questions; if the percentages are above 80%, ask how that happened and how can we repeat that success?

  • If they are below 80%, ask how that happened and how can we improve that?

  • Ask what challenges they ran into this week (what  objections – problems – reasons people used to avoid enrolling).

  • Discuss ways to overcome the objection – your goal is to empower your staff with ways to be more successful.

  • Ask what total successes they had this week. (Easy extension conferences, positive feedback they received about the school or an instructor, etc.)

  • Ask how they promoted the school this last week, what flyers were handed out and how many, how many demonstrations/shows were scheduled, etc. (The more you can get your staff to take responsibility for promotion, the more successful everybody will be!)
     

Become a AMAA Certified Instructor and Coaching

Facilitator Jessie Bowen
USA Workshops President & CEO
Martial Artist, Fitness, Wellness , Sports and Personal Development Expert:

 

 For more information contact Jessie Bowen, email  jBowen8871@aol.com or 919-489-6100